23 Apr FINDING AN APARTMENT DURING COVID-19
It looks as though social distancing will no longer be the new norm, but the way that we will now be living our lives. It was only 2 months ago that we had never heard of PPE, unless we worked in healthcare or unless you were a scientist, flattening the curve was about weigh loss. Mostly about flattening our stomachs. So here we are all settled at home wondering how to move forward. (Source: NAA)
But what about the folks who were thinking about moving or who were in the middle of a relocation? Any sort of housing transition is stressful enough without having to deal with a national health crisis. But during social distancing it could be additionally stressful. Take heart, there are many technologies that can help us lease an apartment while keeping you and your apartment community staff safe.
There are many digital advertising sources that you can access from the safety of your living room or kitchen. You can search by typing the word “apartments” into any browser. This will give you a very broad search. After you feel comfortable with user experience with an Internet Listing Service provider, narrow your search by location, price, floorplan size, schools and amenities. Or you use a “long tail search”. For example, a “two-bedroom apartment in Richmond, Virginia with a pool”. This may be more time efficient than a more generic search such as “apartments”. It will provide a short and more refined list of apartment communities that fir those criteria.
Another new aspect to think about during physical and social distancing, is the systems that the community uses to communicate with their residents after you move in. Can you pay your rent on-line? How do they let you know about any community events or repairs? Many communities use Call Assist 24/7. It’s a way that you can send a video or photo of your emergency service request to the on-call maintenance technician. This will keep you informed via text throughout every step of the process. You will even get a photo of the technician coming out late at night. How cool is that!
Most listings have virtual tours of generic units or their furnished model. Seeing a furnished apartment is always a good way to get a feel for what the space may look like with your own furnishings. (Source: Realtor.com) Many leasing agents are happy to use zoom, skype and Facetime to show you the actual unit that is available if it is currently vacant. Ask the agent to walk through the community as well so you may see the location of your apartment home. Is it close to the pool or does it have a view that you like? Google maps is a great resource for information on shopping, parks and interstates. If you are moving locally, go drive through the apartment community at different times of day to see where the sun sets or where the bark park is located. So there a lot of great resources to help you navigate through finding the perfect new apartment home during Covid-19. Be safe and have fun!
Published at Thu, 23 Apr 2020 12:40:08 +0000
26 Mar WE ARE MADE OF TOUGH STUFF!
We are made of tough stuff. Now more than ever before, we need to know that we will make it through this unprecedented COVID-19 global health emergency. As an industry multifamily will remain a strong player in the US economy. But what will be the impact of this national health crisis for apartment housing?
As we look for answers in the short term, one thing is clear, no one really knows what may and can happen. This is the time to pull together as a country and help our residents the best way we know. First and foremost, communication will be crucial. Some apartment communities have a broadcast text or email system to keep their residents well informed in real time. Message Assist from @CallAssist247 is a simple easy way to message your residents via phone, text or email. Remote messaging is the best way to continue to maintain physical distancing. We need to be social as isolation can lead to depression and sadness for many.
In the short term, The National Apartment Association has given guidelines for their members and has been key in trying to keep pace with an event that changes hour by hour. As rents are at an all-time high and the typical renter is spending close to half of their income on rent, April 1st there will be delinquency. NAA suggests that there is no easy cookie cutter approach for how to handle default rent, but to take each situation on a case by case scenario. Perhaps partial payments? There will be many residents who have never missed a rent payment and may need to choose between food and rent. Local governments may offer some solutions. You can be helpful and keep abreast of these local resources to help your residents. Are there local food banks or state agencies that can offer some financial assistance?
What can we expect moving forward for our industry? Again no one has a crystal ball. Shelter is a basic need. Possible recession is a distinct possibility. Historically the apartment sector overall is likely to weather a recession well. We may see mobility slow as eviction and foreclosure processes evolve. The shortage of work force housing will be exacerbated by job losses from the service sector. And perhaps as more of us are working from home, the demand for commercial real estate will lessen. (Source: Apartmentlist.com)
We survived the subprime mortgage crisis in 2008, Black Monday in 1987 and recession in 1975. Often our greatest opportunity lies in our biggest challenges. With the strength of our nation, we will make it through this unprecedented global health crisis. As we pulled together as a country during 9/11, we will make it through Covid-19 as we are made of tough stuff!
Published at Thu, 26 Mar 2020 10:48:45 +0000